Birmingham to bring in $15 million in economic impact during Mag - WVTM-TV Birmingham, AL

Birmingham to bring in $15 million in economic impact during Magic City Classic weekend

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The Magic City Classic rivalry game between the two largest historically black colleges in the country is coming up this weekend.

Alabama A&M Bulldogs and the Alabama State Hornets will take place at Legion Field Saturday. As usual, the game is expected to bring in thousands of fans and millions of dollars in revenue for metro Birmingham.

Metro Birmingham should reap somewhere around $15 million from the Magic City Classic. It's a big gain for the city and local businesses.

Tailgaters have begun arriving at Legion Field which means the money has started rolling in.  Fans have started the process of setting up tents and claiming their tailgating spot.

Not everyone will have the opportunity of camping out in an RV. Some will stay overnight in local hotels and at the same time, spend some money throughout Birmingham.

"We think it's going to be somewhere around a fifteen million dollar economic impact on the community which is very good for this city," said Jim Smither of the Greater Birmingham Convention and Visitors Bureau. "That's why it's so important for the city of Birmingham to have our hotels filled to have our restaurants filled, to have all this activity going on in the Magic City."

Metro Birmingham will continue to benefit off the Magic City Classic. The city recently extended its contract to host the game until 2018.

We've learned this year's Magic City Classic Ambassador will be actor and hip-hop artist Ice Cube. Ice Cube will lead the Classic's parade through downtown Birmingham on Saturday.

For the list of events going on this week, just click on the link below.

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